| FOR IMMEDIATE RELEASE
Ottawa Tourism Wins Second Silver Award for Tourism Advertising
Campaign To Court Urban Couples Catches The Attention Of Judges
OTTAWA, Oct. 4 /CNW/ - Ottawa Tourism received its second consecutive
silver for Best Tourism Advertising at the Ontario Tourism Marketing Awards
last night. The award recognized Ottawa Tourism's campaign to attract
urban couples in Montreal and Toronto through creative messaging and stunning
visuals of the city.
"Ottawa is sophisticated, cultured and visually captivating, and
that message got through to couples in Toronto, thanks to a compelling
ad campaign by Ottawa Tourism," said Robin Garrett, President and
CEO of the Ontario Tourism Marketing Partnership Corporation (OTMPC),
which administers the awards.
The winners of the third Ontario Tourism Marketing Awards were announced
during the province's two-day tourism marketing summit, held in Ottawa.
The awards recognize marketing campaigns and news stories that successfully
promote the province as a must-see destination. Nominations were
open to all organizations or individuals in the tourism hospitality industry
operating in Ontario. The categories covered key sectors within the tourism
industry including travel trade, industry, journalism and photography.
OTMPC Chair William Duron acted as master of ceremonies during the awards
presentation.
"Thanks to an evocative campaign, Ottawa is seen by couples in
urban centres as an ideal romantic getaway that offers exciting nightlife,
beautiful scenery and delicious, local cuisine," said Duron.
Publishers Note:
Ottawa Ontario, is a charming getaway destination for families and couples.
As the Capital of Canada, Educational venues and fun activities are taking
place throughout the year including the winter months with the world's
longest outdoor skating rink. See Information on
Ottawa.
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